SHAPE STUDIO
A complete website overhaul that transformed client’s digital presence
Shape Studio’s team realized that their old website felt outdated and didn’t do justice to the incredible work they do. It also didn’t reflect the modern approach to architecture they embrace. It was high time for a fresh start.
I designed and developed a minimalistic, clean website that highlights the studio’s portfolio and attracts new clients.
CHALLENGE
"We'd like our projects to shine"
Client’s website was built on an outdated WordPress template, making it difficult to edit and maintain. Numerous bugs and technical issues required constant developer support, turning even small updates into a hassle.
More importantly, the old website fell short in presenting the client’s portfolio, which was a huge missed opportunity. It also didn’t align with the modern, minimalist aesthetic of their work, creating a disconnect between their online presence and overall identity.
MY RESPONSIBILITIES
Competitive analysis
Information architecture
Design
Copywriting
Webflow development
SEE LIVE
SOLUTION
A fresh digital identity where portfolio takes the spotlight
During a workshop with the client, we determined that the website needed to be built from the ground up to meet their specific needs and goals. The studio’s portfolio had to be the focal point of the new design, ensuring that the projects received the spotlight they deserved.
We also prioritized making it easy for potential clients to get in touch, so contact details are prominently displayed in the footer and easily accessible from anywhere on the page. The navigation is straightforward, ensuring visitors can seamlessly explore the projects without hitting any dead ends.
By incorporating a modern, minimalist design approach, we aligned the aesthetic of the site with the studio’s identity and design philosophy.
WEBFLOW DEVELOPMENT
From design to a live page
I built the site in Webflow to ensure easy content management and scalability. With its powerful CMS, the client can easily update their portfolio, add new projects, and make changes without relying on a developer.
I brought the design to life by adding a GSAP-powered, smooth, and elegant on-scroll reveal animation for the text and photos. I also used Flickity and Swiper.js to create responsive, touch-enabled sliders that showcase the client’s best projects.
I implemented a variety of subtle animations to add a touch of interactivity and create a more engaging experience.
"We’ve received a lot of positive comments from clients and partners about the site’s new design."
Wojciech Kruszyński
Owner of Shape Studio
